HI, I’M MAEGAN—THE CREATIVE BEHIND LUCKIE HUE

Maegan wearing an orange jacket with a fur-lined collar standing against a stone wall.

I’m a graphic designer that creates vibrant, thoughtful design connecting brands to people.

FEATURED

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FEATURED | | |

A presentation slide about a fashion show, showing images of cream-colored sweatshirts with graphics, a stack of event brochures with red and pink designs, and a mobile phone displaying a social media post about a dress for success event. The slide has a blue background and bullet points listing art direction, branding, illustration, layout design, product design, social media graphics, and editorial design.

CLICK A CARD TO DIVE INTO THE DETAILS

Image of a brochure about Paris, with photographs of historic structures and a table of contents, and features of the Paris Embassy including architecture details and a castle by a lake.
A black T-shirt with a design of the letter 'D' made up of small dog illustrations, displayed against a white background with an aqua background and the Dogma logo and branding text on the right side.
A collage of illustrations and photographs related to ADHD awareness and art. Top image features a cartoon girl with headphones singing outdoors. Bottom left shows ADHD-themed stickers, bottom middle displays an art installation with a person observing a suspended cosmic-like display, and bottom right is a colorful poster for an art studio event focused on ADHD.

WORKS

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WORKS | | |

12 Page Digital Interactive Magazine - InDesign

Salem Monsters - Illustration, Mascot Creation

A surreal image of a woman's face with tiger facial markings and green eyes, surrounded by fluffy grey fur and long dark hair, with a quote at the top that says, 'She was not fragile like a flower, she was fragile like a bomb.'

Luckie Shop - Social Media Management/Content Creation, Branding

Open magazine with a holiday theme, featuring a dark blue cover with a coffee logo, holiday graphics, and a Christmas ribbon. Inside, there's a page with a food image of a paper bag labeled 'paprika lime pistachios' and scattered pistachios, along with recipe text.

Photo Composites - Photo Editing

Caribou Ad - Illustration, Layout

Sparks - Motion Graphics, Cinema 4D

A young woman with glasses and long blonde hair working on a robotics project in a classroom or lab environment, with educational text overlay promoting Forest Lake Academy.
A printed newsletter titled 'The Clocktower' featuring an image of Spider-Man crouching on stairs, with articles and headlines inside, placed on a wooden table.

Best of Apopka Ad - Layout

Wedding invitation and details card on a wooden table with white flowers, decorative white wicker balls, a lace cloth, and a white ribbon.

The Clocktower - Layout, Management

Open laptop on a wooden desk displaying a Google homepage with a custom logo featuring summer-themed graphics such as a pineapple, hibiscus flower, and a volcano.

Wedding Invitation - Illustration, Layout

Close-up of a laptop keyboard and a blue circular sticker on the laptop trackpad area. The sticker features mountain and tree silhouettes with the text 'Wild Wilderness Photography'.

Google Doodle - Illustration

Wild Horizons - Illustration, Branding

REFERENCES

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REFERENCES | | |

“Maegan was an outstanding research assistant whose initiative, organization, and creative leadership elevated multiple projects in our program. She played a pivotal role in organizing the Design/Shift design-a-thon, coordinating students, mentors, and nonprofit partners with remarkable poise and reliability. Maegan also collaborated with me on Dogma, a project that went on to earn a dozen national and international awards, where her concept development, visual systems thinking, and relentless attention to detail were essential to its success. In addition, she helped direct the ISU Brew Lab branding—guiding strategy, refining identity assets, and ensuring consistent, polished rollout across touchpoints. Maegan is a rare blend of designer, project manager, and problem-solver; any team would be fortunate to have her.”

Patrick Finley, Assistant Professor of Graphic Design ISU

Maegan is the type of designer who sees the side of a project that didn’t cross anyone else’s mind. The direction and advice she would give our students would leave everyone contemplating for a while. It was a pleasure getting to work so closely, watch her work, and learn from her!

Nadine Khoury, Graduate Student ISU

LEADERSHIP

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LEADERSHIP | | |

Colorful abstract geometric shapes with the text 'Design Shift' in white and black font overlaid.
Large group of people seated at tables in a spacious modern indoor venue, many working on laptops, with some standing and walking around.

Design Shift - Organizing, and Coordinating

THE PROJECT: Design Shift is a philanthropic design-a-thon where local design professionals mentor teams of graduate and undergraduate graphic design students to provide creative services to deserving nonprofit organizations throughout central Iowa. This event is sponsored by Iowa State University’s Design College. The 2025 Design Shift included over 100 students and mentors with 17 different nonprofits.

MY ROLE: For the 2025 Design Shift, the first year, I was the assistant organizer, as part of this role I was responsible for contacting clients and students, organizing day of events, coordinating with stakeholders, and speaking with news outlets.

Group of six people standing around a metal table in a brewery, looking at a display of flyers or informational materials. Equipment like beer bottles, cans, glassware, and brewing tanks are visible in the background.

Brew Lab - Branding Strategy & Art Direction

Over the course of a semester, Iowa State University’s Graphic Design Practicum course was responsible for rebranding the on-campus brewery, speakeasy, and cider mill. My role included art directing and guiding students through the process of developing a cohesive brand identity.

The final branding elements went on to win multiple awards.

    • Honorable Mention Graphis Award for Iowa State University Cidery, Graphis New Talen Awards 2025. International.

    • American Graphic Design Award for Iowa State University Cidery, Graphic Design USA’s (GDUSA) In-House Design Awad. National.

    • American Graphic Design Award for Iowa State University Cidery, Graphic Design USA’s (GDUSA) Package Design Award. National.

    • Excellence Award in Integrated Brand System for Iowa State University Brew Lab, Art Director’s Association of Iowa (ADAI) 67th Annual Design Exhibition. Regional.

    • Excellence Award in Identity Mark for Iowa State University Cidery, Art Director’s Association of Iowa (ADAI) 67th Annual Design Exhibition. Regional.

    • Excellence Award in Identity Mark for Iowa State University Brew Lab, Art Director’s Association of Iowa (ADAI) 67th Annual Design Exhibition. Regional.

    • Excellence Award in Sales & Promotion for Iowa State University Cidery, Art Director’s Association of Iowa (ADAI) 67th Annual Design Exhibition. Regional.

PHOTOGRAPHY

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PHOTOGRAPHY | | |

A dolphin leaping out of the water in a zoo or aquarium setting with lush green trees and bushes in the background.
A close-up underwater photo of a manatee swimming in clear blue water, showing its large head, eyes, and nostrils.
A historic castle with towers and spires, reflected in a calm lake under a blue sky.
Close-up of a coffee machine pouring hot coffee into a metal container.
Scenic view of a lake surrounded by lush green trees with autumn foliage, mountains in the background, and a clear blue sky.
Mountains with snow patches and evergreen forest, framed by out-of-focus orange and yellow autumn leaves in the foreground.
Sunset sky with dark clouds and orange glow near the horizon, silhouetted trees in the foreground.
Clock face viewed from inside, showing Roman numerals and cityscape through the glass, with the hands near 2:55.
A yellow and black bird perched on a branch amidst green foliage.
View of one of the ornate historic Louvre facades with a statue of Leonardo da Vinci on a balcony, seen through a window with dark framing.
A small brown lizard on a green surface with plant vines nearby.
A vintage diamond hair comb with a bow design and dangling strands, displayed on a reflective surface at the Louvre.
Seagull resting on a rock near the ocean.
View looking down a spiral staircase with black railings and steps, descending into a circular pattern.

AWARDS

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AWARDS | | |

Looking up at a classical sculpture of a winged figure under a decorated domed ceiling supported by columns with a blue sky background.
Ornate ceiling with gold detailing, classical sculptures, and a central painting depicting a mythological or historical scene.
Baroque ceiling fresco with angels, clouds, and mythological figures.

Award of Excellence - Photography

Art Directors of Iowa 67th Design Exhibition. Out of 711 entries, 287 were accepted including my photography entry titled, “Look Up.” This triptych explores the idea of discovery through looking up.

ADAI

Colorful, hand-painted representation of a video game controller with a yellow top section, blue and black sides, and turquoise bottom, featuring buttons in red, green, blue, and yellow.
A colorful handmade representation of a video game controller with black, white, red, yellow, green, and blue sections, featuring various painted buttons and control sticks.
Three colorful clay game controllers and a certification award for Maegan Luckiesh, titled 'Keynote Award' for Innovation, displayed on a white background.
A colorful, handcrafted sculpture of a video game controller with pastel colors, including pink, purple, green, and blue.

Keynote Award - Ecologies of Care II

Exhibition showcasing students innovative solutions addressing the interconnectedness of art, design, innovation, and entrepreneurship.

Out of 73 accepted entries, “Changing the Shape of Gaming” won 1 of 4 Keynote Awards. This project explored inclusivity in the world of gaming controllers, specifically focusing on the PS5 controller. After user research, I discovered diversity in size, color, and placement of buttons is needed for further inclusivity among gamers. I created three samples of what inclusive controllers could look like.

Studies in Creativity - Juried Exhibition

Out of 88 entries, “Rainbow at the Grand Canyon” was one of 32 chosen to be a part of the exhibition.

View of the Grand Canyon showing layered rock formations, cliffs, and a rainbow across the landscape with overcast sky.